About Us

Earthychics began as a passion project rooted in family and heritage, co-founded by  a dedicated nurse, skilled gardener, and mother of four children as her inspiration as well as intricate parts in the development and execution of earthychics.  Miss P’s unique upbringing across diverse, vibrant communities in Haiti, Boston, and Atlanta deeply shaped her vision. She was inspired by the traditional wisdom and natural practices observed in these environments, sparking a profound desire to protect, nourish, and maintain the inner and outer beauty of individuals.

This inspiration blossomed into earthychics, a brand committed to offering local, all-natural, organic and healthy self-care alternatives for hair and skin sourced globally. From its inception, the driving force behind earthychics was never about maximizing profit. Instead, it was founded on a powerful principle: to initiate meaningful conversations around holistic wellness and natural living, encouraging a return to more conscious and beneficial self-care practices.

More than just a purveyor of natural hair and skincare products, earthychics truly functions as a community-centered family. This ethos of connection and shared well-being is celebrated annually at the earthychics Fest. This vibrant event brings the community together, allowing attendees to sample current and exciting new earthychics products, discover and support unique offerings from other local Black-owned businesses, and enjoy a rich tapestry of delicious food and captivating art from talented creators within the earthychics family.